WIAD Switzerland 2017

World IA Day Zürich is back with fabulous Swiss and international speakers. Join us for 2 days full of great talks, meet other UX and IA maniacs and learn from the best.

Keynote and Workshops by

Sara Wachter-Boettcher and Andy Fitzgerald


Event map

Additional Information

Date & Time

Workshops: Friday, February 17, 9:00-12:30 and 13:45-17:15 Uhr

Conference: Saturday, February 18, 11:00-17:00 Uhr

Fondue Dinner: Friday, February 17, 18:00 Uhr


Workshop 1: Taxonomy for Experience Designers with Andy Fitzgerald

February 17, 9:00-12:30 Uhr
Taxonomy is a vital tool for connecting digital content to user-friendly interfaces in a dynamic, sustainable, and scalable way. This workshop offers a practical introduction to taxonomy design and use for digital information spaces.

Workshop 2: Designing Content Models with Sara Wachter-Boettcher

February 17, 13:45-17:15 Uhr
Does web content make you cringe? You’re not alone. It’s always late, rarely good, and definitely way too long on mobile. But if you’re not the one writing copy, it’s hard to know how to improve things. This workshop will help you. We’ll practice identifying patterns and priorities in the content we're designing, and building structural systems to support them. We call this content modeling.


Keynote Speakers: Sara Wachter-Boettcher, Andy Fitzgerald

The detailed program will be released on our website in January.


Workshops and Conference:

Zürcher Hochschule der Künste, Toni Areal.

Fondue Dinner:

Frau Gerolds Garten www.fraugerold.ch

If you have questions about tickets, accessibility or food allergies, feel free to contact us: zurich@worldiaday.org