Digital Week 2017

Boost your digital knowledge at Three Digital Week.



October 2nd, 2017

10:00am – 11:00am UTC
Morning Workshop (Monday): Intro to Cookies, Tags and Pixels - Tracking Customer Engagement

Speakers:Alexander Holman-Butt - Insight Manager & Web Analytics Expert, Mezzo Analytics What exactly are cookies and pixels and what do they do? We explain how they are used to track users and monitor specific actions they take. We'll also describe how we add them to websites using Google Tag Manager.

1:00pm – 2:00pm UTC
LUNCHTIME KEYNOTE (Monday): Humanising Technology and the Role of Design

Speaker: Lorna Ross - Group Design Director & Studio Lead, Fjord A delve into the importance of putting the user at the center of technological innovation.

October 3rd, 2017

10:00am – 11:00am UTC
Morning Workshop (Tuesday): Time Traveler's Guide to Digital Design

Speakers: Asis MartinOar - Lead Digital Designer, Digital Team. Michael McKeown - Digital Designer, Digital Team. Yesterday is web history, tomorrow is a UI mystery, today is the digital present. A short but highly entertaining synopsis of Digital Design through the ages.

1:00pm – 2:00pm UTC
LUNCHTIME KEYNOTE (Tuesday): SEO Success in a Changing Landscape

Speaker: Barry Adams - Founder, Polemic Digital An intro to Search Engine Optimisation with a focus on how it is changing with new technologies like voice search and smartwatches.

October 4th, 2017

10:00am – 11:00am UTC
Morning Workshop (Wednesday): UX/UI - Experience Preferred but not Essential

Speakers: James Thornton - Digital Designer, Digital Team. Cliona Browne - Digital Designer, Digital Team. Interfaces and experiences are all around us. Our designers will navigate you through the minefield of UI and UX design.

1:00pm – 2:00pm UTC
LUNCHTIME KEYNOTE (Wednesday): Accelerating Innovation and Powering New Experiences with AI

Speaker: Dave Morrissey - Client Solutions Manager, Facebook A foray into the future of Facebook, new products and how Artificial Intelligence will form an integral part of this.

October 5th, 2017

10:00am – 11:00am UTC
Morning Workshop (Thursday): Intro to Cloud Hosting using Amazon Web Services

Speakers: John McGabhann - Lead Web Developer, Digital Team Steve Connolly - Full Stack Web Developer, Digital Team Cloud computing is considered the evolution of a variety of technologies that have come together to change an organisations’ approach for building their IT infrastructure. Learn about the importance of the Cloud and its role in changing how companies operate.

1:00pm – 2:00pm UTC
LUNCHTIME KEYNOTE (Thursday): The Future of Search

Speaker: Aidan Kenny - Search & Performance Lead, Google An overview of search behaviour from Google’s perspective, in the context of trends like machine learning, attribution and consumer behaviour.

October 6th, 2017

10:00am – 11:00am UTC
Morning Workshop (Friday): To App or NOT to App?

Speakers: Claudio Frisoli - Full Stack Web Developer, Digital Team Rodrigo Alonso - Full Stack Web Developer, Digital Team Sophie O'Gara - Digital QA Analyst, Digital Team" Want to learn the differences between types of apps? Native, hybrid or web app - We'll talk about the benefits and downfalls of each and the importance of choosing the one that works best for business.

1:00pm – 2:00pm UTC
LUNCHTIME KEYNOTE (Friday): Exploring the Future of Digital Transformation and Disruption

Speaker: Brían Corish - Chief Marketing Officer, Bank of Ireland Digital transformation and disruption has been making waves across all industries lately. Brían will delve into shifting digital trends and where business technology is headed.