An evening with Jeff Gothelf

A couple of quick Google searches reveal just how much of a religion that lean, agile startup and lean UX methods have become. Teams and companies are consistently searching for recipes and prescriptions to "doing agile and lean." Jeff Gothelf, author of Lean UX, will share his points of view on how pragmatism anchored in your organization's unique reality trumps the purity of process doctrine. Jeff's talk will be followed by a moderated Q&A session. Bring your biggest challenges!

About Jeff Gothelf

Jeff Gothelf is Neo's lean evangelist, spreading the gospel of great team collaboration, product innovation and evidence-based decision making. Jeff is a speaker and thought leader on the future of user experience design, often teaching workshops or giving talks on building cultures that support teamwork and innovation. Jeff is passionate about advancing the principles that lie at the core of Neo, and often does so on a global scale. Prior to joining Neo, Jeff lead the UX design teams at TheLadders and Web Trends. Earlier he worked with and lead small teams of software designers at AOL. He is the co-author (with Josh Seiden) of “Lean UX: Applying Lean Principles to Improve User Experience.”


19:15 Doors open

19:30 "Purity vs Pragmatism - Can you ever be lean enough?" by Jeff Gothelf

20:00 Q&A

20:30 Drinks, pizza and networking

Huge thanks to Engine Yard for hosting us again in their Dublin office, and Paddy Power for sponsoring pizza and drinks.

About Lean UX workshop

The world of software has become continuous. New delivery capabilities like continuous deployment and integration have enabled channels like app stores and the web to provide us with an unprecedented feedback loop. Every time we launch software we can take advantage of this continuous learning cycle to understand who is using our products and services, what they're doing with them and how we're meeting their expectations and our business goals. Combined with techniques born out of user experience and design, we have an unprecedented opportunity to build products that truly meet customer needs and help our businesses win.

This full day workshop is for designers (UX, visual, content, IA, IxD, etc), developers, product managers, stakeholders and team leaders from any size of organisation who want to learn about how to adopt lean principles into their products.

Lean UX workshop: Agility through cross-functional collaboration

Thursday August 21, Chartered Accountants House, Pearse St

Get 10% off by using the promo code IXDA Register here.


Additional Information

Our Sponsors

Paddy Power
Paddy Power is an Irish sports betting and eGaming company. In 2000 we went online with and we haven't looked back. In 2010, we built the world’s first sports betting app for the Apple App Store, with over a million downloads. Mobile is fast becoming the #1 way our customers bet with us. We have online operations in Ireland, the UK, Italy and Australia and we're not just pushing geographical boundaries - whether it's in technological innovation with voice and IM betting, or barely legal stunts and adverts we're always pushing the limits. Obviously, we're not shy either, with our much-loved blog and over a million sports-mad fans on Facebook too.

Engine Yard
Engine Yard is the leading cloud application management platform empowering developers and DevOps to provision, manage, monitor and control applications in the public and private cloud. We give our customers unmatched control and choice through a broad and trusted application cloud, coupled with expert support, enabling them to focus on creating great applications instead of managing their platform.