Evidence-Guided Product Management Workshop - Nov 2023

Join ex-Google PM Itamar Gilad to discover how Evidence-Guided Product Management is transforming the way companies discover and build products.

You'll practice hands-on dozens of modern techniques: The North Star Metric, OKRs, Idea banks, ICE scores, Confidence Meter, Assumption maps, AFTER framework, GIST board, and more.

The workshop is designed for product managers/owners, product leaders, CPOs, and founders, as well as for other people taking part in product development: eng leads/managers/CTOs, designers/researchers, data analysts, product marketing managers and others.

Tickets

Additional Information

Key Benefits

This workshop is focused on your success as a product person and as a leader. After you complete it you'll be able to:

  • Align team, managers, stakeholders around common goals
  • Conduct effective negotiations with mangers, stakeholders, team
  • Choose the right ideas to build
  • Move fast on execution and learning
  • Reduce the overhead of planning and requirements (user stories / epics / tickets)
  • Get agile teams to be more business-minded and autonomous
  • Waste less time on debates and politics
  • Think more strategically
  • Have more fun at work...

Here's The Plan

  • We will meet online for five sessions, 2 hours each.
  • Dates and times:
    • Mon, Nov 20 - 14:30-16:30 CEST (8:30-10:30 EDT)
    • Tue, Nov 21 - 14:30-16:30 CEST (8:30-10:30 EST)
    • Mon, Nov 27 - - 14:30-16:30 CEST (8:30-10:30 EST)
    • Tue, Nov 28- 14:30-16:30 CEST (8:30-10:30 EST)
    • Thu, Nov 30 - 14:30-16:30 CEST (8:30-10:30 EST)
  • We will use Zoom, Google Docs and Slack
  • Exercises are done in groups - we'll use shared workbooks
  • You'll need a computer with a webcam with Zoom and Slack installed.

Note: to pay by bank transfer, please email info@itamargilad.com

What you'll get

  • 5 Online sessions: presentation, exercises, guided discussions, Q&A
  • A certificate of completion
  • Online workbook for collaboration on exercises
  • Templates and tools
  • Ebooks: Idea Testing, Product Frameworks, OKRs
  • Unlimited Q&A with Itamar over email / Slack

Your Instructor

Itamar Gilad

Itamar Gilad

Itamar Gilad is a veteran product manager, coach, and speaker. Over the past 20 years he held senior product management and engineering roles in Google, Microsoft and a number of startups. At Google Itamar launched Gmail's Tabbed Inbox and lead Gmail's growth team (resulting in 1Bn MAUs). Itamar publishes a popular product managements newsletter and is the creator of a number of product management methodologies including GIST planning and the Confidence Meter.

FAQ

Can I charge this event to my company?

Absolutely. Companies have allocated budgets for professional trainings like these and you can use your 2021 budget for this training. Please talk to your manager about acquiring a ticket through your company.

Can I pay using bank transfer?

Yes, as long as you're able to pay with Euros or USD. Please email info@itamargilad.com and we will send you an invoice.

Why am I asked to provide company name and VAT number?

We're collecting this information to comply with EU tax laws:

  • If you're an EU company (except for Estonia) with an intracommunity VAT id, please enter that and you'll be charged 0% VAT
  • If you're based outside the EU please enter your local tax id or 0 and you won't be charged VAT
  • In all other cases (Estonian company, EU individual, EU company without intra-community VAT id) we will have to charge you 20% VAT. Please contact info@itamargilad.com and we will issue you an invoice with VAT included.

Will I get a Certificate of Completion?

Yes, participants that compete the course receive certificates like these:



Certificate


Past Participants

Past Participants

What Participants are saying:

"One of the best workshops I have attended in the recent past. Crisp, to the point, sharp and insightful. I saw the team using the confidence meter and impact scale already the next day."

–Vivek Kumar, VP of Product, PropertyGuru

"We work much better as a team as result of the Lean Product Management workshop - we established full transparency and buy-in from stakeholders and management, we test our assumptions, and overall we see better business results."

–Tamar Schultz, Director of product, Gett

"In the Lean PM workshop we drilled down into the concepts and tools of modern software Product Management. Itamar backed everything with examples based on his vast experience, which made it all feel authentic and tangible.."

–Oszkar Sziklai, Senior Product Manager, LogMeIn

"There was a very good split between theory and activity. The tasks helped bring the theory into real life. Excellent presenter."

–Fergus McHugh, Product Team Manager, Distilled

"The workshop has helped us improve on prioritizing the ideas that will help achieve business goals, stretching the connection between product and business and having more effective discussions with stakeholders. With this lean product management approach, we are better and faster at measuring results and delivering value”

–Eva Ibanez, Product Manager, Corotos & Tayara


Sample Diagrams