SEO for eCommerce Training

An SEO course for eCommerce businesses focusing on the key elements that will not only increase traffic, but boost sales.

Delivered by Darren Burns, one of N.Ireland's first, and most successful eCommerce entrepreneurs, Darren has already built 4 market-leading eCommerce businesses. He is also a the driving force behind the success of Wood Floor Warehouse, a small family business that moved into Ecommerce in 2008 and today attracts more web traffic for Wood Flooring than B&Q.

Darren's unique approach to SEO training avoids tech jargon and instead focuses on the practical elements that are most relevant to building or improving any eCommerce business.

Suitable for Businesses Owners/Managers and eCommerce professionals this course will fill the void between retail and digital using SEO.

Tickets

By the power of Tito

Additional Information

Training – SEO for eCommerce

Date: 25th & 27th August 2020

Time: 14:00 – 17:00 BST

Location: Zoom

Includes:

2 x Half Day Training Sessions

Full Training Materials

Ticket includes FREE Access to eComm Live Virtual Summit on 23rd & 24th September 2020

Who should attend this course?

Marketers and business owners who want to know how to apply SEO to grow their eCommerce business through organic search traffic.

What do I need to bring?

Your Trainer will be in touch in advance of the training course to share instructions for preparation for the day. Feel free to prepare questions that you have about SEO that apply specifically to your business and we will address them in the course of the day.

What to expect:

A full day of SEO training that is accessible and actionable for your eCommerce business. You will be able to start applying what you’ve learned to your own website straight away to grow your search traffic and revenue!

Course Overview:

In our SEO for eCommerce training you will be brought up to speed on all aspects of successful SEO.

All of the areas of SEO will be covered, from basic on-page SEO to enhanced technical optimisation.

Detailed Course Outline:

The SEO for eCommerce Training will encompass the following elements:

Why understanding SEO is Crucial for businesses and Web designers

Keyword research and tracking.

SEO basics that every webpage must have

Taking control of your own metadata for big traffic gains

Turning product pages into marketing machines

Simple SEO tech checks for your website that anyone can do

How to blog to boost sales and traffic

Link Building: What is it, why it matters and how to do it right

About Your Trainer:

Darren has 20+ years in eCommerce and is among Northern Ireland’s very first eCommerce entrepreneurs. Despite being mostly self-taught, he built a globally recognized surf store that disrupted an entire industry. It’s worth mentioning, that it was built and run from his bedroom, on a Windows 98 PC.

Today Darren collaborates with some of the best in business, via his digital consultancy and training company, Rank Geeks. And notably, Darren heads up the digital team at Wood Floor Warehouse, one of NI’s big retail success stories.

He introduced them to eCommerce in 2008 and facilitated incredible growth, guiding his team to win numerous business awards for Growth, Marketing, and even an eComm Live award and a further commendation for “Best Website“ and “Large eCommerce Retailer of the Year “ in 2019.

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