Glossy Summit May 2018
The Modern Retailer
It’s never been a more interesting -- or challenging -- time to be a retailer. Consumers are changing how they shop. The rise of e-commerce giants has shifted power centers. There are more ways to reach consumers than ever before, and the ways that retailers distribute and market their products have changed dramatically. Coupled with the rise of globalization and a more vocal customer base that demands authenticity and transparency, changing the way retailers operate demands a major shift, both internally and externally.