Product Management 4.0 Strategy Day Amsterdam 2023

Digitalization Is Changing Product Management Fundamentally

Digitalization enriches product management with new technological, organizational, social and cultural dimensions. The development of digital services with new revenue streams and added value is a key of future competitiveness in B2B and B2C. The shift from classical products towards value-adding digital services requires PMs to to think even more connected and out-of-the-box. Collaboration with board, marketing, sales, R&D, manufacturing and IT is intensifying. New internal and external teams in fields like innovation, creation, digitalization or data analytics add to a matrix that has been complex even before. As “CEOs of the product” PMs orchestrate the productive exchange of all these players.


  • This ticket is valid both for the conference onsite in Amsterdam or for a digital access via livestream. For the livestream we are using Cisco WebEx. Let us know your preferences until the event date. If you choose the livestream option, you will receive login data and technical instructions in the week before the event by Email.
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