Writing for Business with Rachel Extance

Are you a best kept secret?

Are you doing great work but unable to communicate it clearly to a wider audience?

IF YOU DON'T TELL YOUR STORIES, NO-ONE WILL EVER KNOW THEM

Come along and find out how to write for your business and share your expertise with Rachel Extance

  • Benefits of writing for your business
  • Figuring out where you're going to write (blog, LinkedIn, Medium, industry publication, press, email)
  • Why you need to know your customer (what are their interests, where do they hang out, where will they see your articles?)
  • Writing for different stages of the buying cycle
  • Tone of voice
  • What your writing needs to do (inform, educate, entertain, build trust and authority)
  • Topics you can write about
  • What makes a good hook
  • Storytelling
  • Case studies

Tickets

Schedule

August 11th, 2020

3:00pm – 4:30pm UTC
Webinar

Webinar and Q & A with Rachel Extance

Additional Information

Rachel Extance helps business owners to spot their stories and use them to build their brand. A former journalist, she is an award-winning blogger who provides consultancy on how to get your message across, plan out content marketing, and write material for use online and offline. To find out more about her and get tips on how to use stories in your business, go to extance.co.uk

Members of the AGame Alliance can attend this event for free as part of their membership.  The event will be recorded for the Members of the AGame Alliance.