Live AI Masterclass

About the course

AI is everywhere right now, dominating every conversation in the industry. But many people don’t understand how it really works. Instead, they’re overwhelmed by hype, fear and wild predictions about the future.

This course is different. In just 2.5 hours, you’ll get a clear, practical understanding of what modern AI actually is, how it works and what it’s good at.

No buzzwords. No big claims. No predictions about the future.

Instead, we focus on the reality of AI today. What problems it can solve. Why it goes wrong. And what it means for UX and product professionals. By the end of the session, you’ll be able to explain AI in simple terms, challenge bad ideas and take part in conversations with confidence.

If you feel like AI is something you should know by now but don't, this course is for you.

Can’t attend live? You’ll receive a recording of the session, with access for one month. You’ll also get a downloadable AI toolkit, including a no-jargon glossary, prompting frameworks and curated resources to help you get started.

What you’ll learn

• The difference between traditional software and generative AI
• How generative AI actually works, in plain English
• What types of problems AI is good at solving
• Where AI doesn’t work and why
• What agentic AI is and how it works in practice
• How to handle stakeholders with unrealistic expectations
• The meaning behind common AI terms and jargon

Skills you’ll gain

By the end of the course you will be able to:

• Understand generative AI from the inside out
• Explain AI concepts clearly and simply
• Speak confidently about AI with colleagues and stakeholders
• Recognise where AI adds value and where it doesn’t
• Cut through hype and focus on reality

Who this course is for

This course is for professionals working in digital product teams who need a clear understanding of AI.

• Product managers and product owners
• UX and UI designers
• User researchers and content designers
• Project managers and business analysts
• Anyone who wants to move from AI anxiety to AI fluency